| J.
A. "Bud" Batcher, III
Bud Batcher is a seasoned executive in Marketing and Sales
Management. He has over thirty years experience in growing the revenues
of small, medium and large companies. Mr. Batcher earned a BS degree
in Experimental Psychology and an MBA in Marketing from the University
of Pittsburgh. While attending graduate school, he formed a small
business consulting company that later became a university service
to the community and a continuing part of the graduate curriculum.
Bud served as Vice President of Marketing and Executive Board member
for a global manufacturer of rolling bearings; he has held senior
management positions with TRW, Firestone Tire and Rubber, and Gulf
Oil Company; and he was a founding member of Sun Oil Company’s
first corporate planning department.
Concurrent to his corporate career, he acquired a fast food restaurant
and used aggressive marketing techniques to increase revenues six-fold
over six years.
Now, Mr. Batcher directs Kutztown University’s Small Business
Development Center office in Exton, PA. This SBDC program coordinates
federal, state, university, and private resources in counseling
and educating small business owners. Services include individual
business and management coaching, and assistance in marketing, finance,
and organization development. He is offering many free seminars
at the Chester County Library on entrepreneurial subjects, such
as starting a business and writing a business plan, and small fee
courses at the Chester County Economic Development Council.
Bud has promoted his SBDC services with appearances on local radio
and cable television, speaking at local chambers of commerce, and
networking.
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